ANDON LIGHT
Product Photography, Video Editing, Motion graphic
WHAT IS HWAT?
As a one-person creative team, I was tasked with creating a promotional video for the client company's best-selling product, the Andon Light. In a highly competitive market, it was important to clearly communicate the unique features and benefits of this modular light.
My goal was to educate customers on the differences between the various series, key features, and how they could use the product. To accomplish this, I took on the full scope of the project, from writing the script to shooting and editing the video, as well as product photography and motion graphic design. The final product effectively showcased the versatility and functionality of the Andon Light, helping potential customers understand why it stands out in the market.
WHAT IS WHAT? WHAT IS DIFFRENT?
Poke is well known as surfers soul food in Hawaii. It has to be quick and delicious.
The client planned to open a casual poke restaurant that takes orders from Kiosks. The restaurant customers can choose A-Z, so we had to find a way to explain the menu.
To make it easy to understand, I started creating ingredients icons, organizing menu pages, and finally made motion graphic animations. Also, I finished with the Poke Box branding.
Create
Script
Take
Product
Photography
& Video
